About Us

Welcome to The Rosie Project! We are so happy you are here.

We are Jenny and Kate, two proud military spouses who met 9 years, 8 duty stations and 7 kids ago. The Rosie Project brings stylish apparel to the modern military family.

Launched in 2016, The Rosie Project has two objectives:

  1. Fill a major void in the market. Cute graphic tees are all the rage, but there weren't any on the market that manage to be stylish AND represent our military lifestyle. The Rosie Project changes that. We have a collection of tees you'll love to wear and are proud to put on your kids.
  2. Give back to organizations that support military communities and families. For every single tee shirt purchase, we donate 10% to a carefully chosen charity partner. 

Despite the fact that we have more than 10 years combined experience working in apparel and social media, it's a big leap of faith to go ALL IN and start a new business. We're so thankful for your support!